PSO ENERGY SAVER KIT
PROJECT
Public Service Company of Oklahoma (PSO), part of the American Electric Power system (AEP), provide electrical energy to approximately 562,000 customers in 232 cities and towns across eastern and southwestern Oklahoma. To educate and promote energy efficiency, an Energy Saver Kit was produced and handed out to elementary students in the communities it serves.
APPROACH
Invisible Element teamed up with Medium Giant to produce illustrated content for the Energy Saver Kit. The artwork features PSO's educational mascot, Cade who is interacting with little balls of energy called Watts. The goal was to create rich illustrations that were engaging to elementary students to help promote energy conservation.
